STRATEGIC LEADERSHIP AND PERFORMANCE OF MOBILE TELECOMMUNICATION COMPANIES IN KENYA

Boru Abdullahi Hassan, Dr. Kyule Alexander

Abstract


This study sought to establish the role of strategic leadership on the performance of telecommunication companies in Kenya. Specifically, the study sought to establish the influence of employee empowerment, and ethical practices, on performance of telecommunication companies in Kenya. The study adopted a descriptive research design and will target 178 management staff in the four leading telecommunications companies (Safaricom Limited, Airtel Limited, Telkom Kenya and Equitel) in Kenya. The study selected the sample using the Krejcie and Morgan (1970) formula. The sample size was 123 respondents. The study used primary data collected using questionnaires. The questionnaires will be self-administered by the researcher using the drop and pic later technique. Data collected will be analyzed using SPSS where descriptive and inferential statistics will be computed. Descriptive statistics such as frequencies, percentage, means and standard deviations will be used to analyses the data. Multiple regressions will be done to establish the relationship between strategic leadership and performance of mobile telecommunications companies in Kenya. Data was presented using tables, and figures. The response rate of the study was 82.5%. The findings of the study indicated that employee empowerment, ethical practices, strategic intent and learning outcomes have a positive relationship with firm performance in the Safaricom limited Kenya. Finally, the study recommends that the organization should emphasize and prioritize on the empowerment of the employees because it is the most effective ways of helping employees to utilize their creative abilities and improve their performance within the organization.

Key Words: Employee Empowerment, Ethical Practices, Strategic Leadership, Performance


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